Another year has passed and we are taking a moment once again to compile a list of some of our favorite findings from some of the research that we think will have the most impact moving forward. Thanks to our research partners and everyone on the Edison Research Team who made this work possible.
This is one of our favorite webinars of the year because you get to see some of the faces behind the research! We shared these findings through webinars and in-person presentations during the year, and now we highlight our Top 10 Findings of 2022:
10.Voters who somewhat disapproved of Biden still voted for Democratic House candidates, and opposition to former President Trump played into voter choices
Source: Edison Research Exit Polls
9.The majority of U.S. moms with kids on social media think their kids spend too much time with it. Moms overall think that social media is more harmful than helpful to their children.
Source: Moms and Media
8.Americans’ time spent listening to audio through a mobile device has now surpassed the time spent listening through a traditional radio receiver
Source: Share of Ear, Weekly Insights
3.Latino listeners of Latino-hosted podcasts are more likely to have purchased a product as a result of hearing an advertisement on a podcast Source: The Latino Podcast Listener Report