For just a moment last spring, the American buzz around Jack FM, Bob FM and their brethren was strong enough that a lot of programmers were in a hurry to throw out the radio rulebook altogether, which often meant substituting a just as rigid set of new rules. Now, it’s clear that the Classic Hits/Hot AC hybrid will be successful in some markets and less so than others, and that there’s no one right way to do the format.
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In the Detroit Free Press, Sean Ross reports the top 5 most-loved songs as tested with women 30-49 around the country last yule.
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The PR Web quotes key findings from the Arbitron/Edison Media Research study on Internet radio listenership.
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The Conneticut Business News Journal notes findings from the Arbitron and Edison Media Research’s study on Internet radio audience.
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For nearly 20 years, some broadcasters have been talking about dropping spots and selling sponsorships only. Now, three Eastern Long Island, N.Y., stations are trying just that–billing their jockless “FM Channel Casting” as a way to compete with spotless satellite radio. But will the economics work? Does going jockless mean competing with satellite and iPods or capitulating to them? And will listeners accept even four short spots as “commercial free”?
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Sean Ross comments to the San Diego Union Tribune about the decreasing number of oldies radio stations as station owners try to attract younger audiences.
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The Rocky Mount Telegram notes key findings from Arbitron and Edison Media Research’s recent study on listeners’ perception of the number and placement of radio commercials.
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In less than a year’s time, reggaeton has gone from fringe music at Latin radio to the core sound of several new major-market launches every week. Detractors are questioning the music’s long-term viability, but the real triumph here is Latin radio’s increasing success in attracting younger Hispanic listeners, something that has eluded many broadcasters for more than 20 years. Don’t count on the repatriation of younger Hispanics to end any time soon.
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Joe Lenski is quoted in the St. Petersburg Times about the increasing number of media consumers with on-demand attitude.
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Sean Ross comments to the USA Today that none of the latest American Idol winners’ showcase songs have been radio hits.
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The Billboard Radio Monitor previews Conclave Learning Conference: moderated by Edison Media Research VP of music and programming Sean Ross, the session titled “This Is Your iPod; This Is Your iPod On Shuffle” takes place on July 22, 2005.
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Sean Ross talks to the Globe and Mail about gained popularity of Bob FM, Jack FM and similar formats.
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