The Music Discovery Report released by Edison Research 

Spotify is now the primary source Americans 12+ use to follow music  Download the Music Discovery Report Edison Research has released the Music Discovery Report, detailing how important following music is to the U.S. population 12+ as well as what specific platforms audiences use to stay up to date with music. The report also tracks […]

How Americans Discover Music

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.    In this week’s insight: Have you ever noticed a specific song stuck in your head all day and you’re not sure how it got there or why you can’t stop singing it? Here at Edison Research, we like […]

Music Discovery Report 

This report, with all-new data, focuses on the specific platforms the U.S. population 12+ uses to keep up to date with music, and how their platform usage has changed over time. The webinar, presented by Alex Bargiacchi, Senior Director at Edison Research, will showcase which audience segments are the most likely to be dedicated music […]

Edison Research to present the Music Discovery Report 

Edison Research explores how listeners learn about and keep up to date with music in a new webinar: the Music Discovery Report, on August 15 at 2pm EDT.   This report, with all-new data, focuses on the specific platforms the U.S. population 12+ uses to keep up to date with music, and how their platform usage […]

Social Media Influences Music Discovery

This post is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe.  In this digital age, social media platforms have become more than just places to connect — they are sources for cultural discovery. The latest findings from The Infinite Dial 2024, supported by Audacy, Cumulus Media, and SiriusXM Media, unveil […]

Weekly Insights 11.16.22 Weekends are for Music Listening

This article is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe. Spoken word audio is getting plenty of press time lately, as well it should, but the Edison Research Share of Ear database reminds us that nearly three-quarters of daily audio time among those age 13+ in the U.S. […]

Weekly Insights 10.12.22 The Rapid Change of Talk

This article is from Edison’s Weekly Insights email.  Please click here if you would like to subscribe. When respondents tell us about all of their audio consumption in our Share of Ear studies, they tell us what they were listening to in four broad categories: Music, News, Sports (Sports Talk or Play-by-Play) and Personalities/Talk Shows.  This […]

Parents, Teens, and Country Music: Edison Presents at CRS 2019

Today Edison Research’s Larry Rosin, Megan Lazovick and Laura Ivey presented a brand new research study, “Understanding Parents, Teens, and Country Music.” This special presentation, commissioned by Country Radio Seminar (CRS) for their 50th anniversary, looks at both the present and the future of Country, radio, and how music gets passed down…and up. This comprehensive […]

Fixing Podcasting’s Music Problem

When I speak to audiences of podcasters, I often joke that if you feature licensed music on your podcast, a lawyer will shoot you in the face. Well, this week I got to speak in front of a room full of the people that ordered the hit: music industry executives. I was given the honor […]

Classic Rock and Classic Rap

By Sean Ross It’s a problem familiar to anybody who’s changed a radio station format in the last few years. For the first few days, the audience of the old station is far more vocal, and easier to find than the new one. As the handful of devout listeners who somehow never got a meter […]